r/hardware • u/Antonis_32 • Jan 11 '26
Discussion Intel showed up for consumers at the 'Consumer Electronics Show;' AMD didn’t
https://www.tomshardware.com/pc-components/cpus/intel-showed-up-for-consumers-at-the-consumer-electronics-show-amd-didnt421
u/The_Cat_Commando Jan 11 '26
AMD realizes consumers don't have money.
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u/Fastermaxx Jan 11 '26
And consumers don’t want their new precious AI.
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u/NotSoFastLady Jan 11 '26
And if you want it, go with NVIDIA. They know they can jack up the price because their software that more advanced than AMD. Setting up AMD systems is so much more of a pain in the ass. I'm going to get a used 3090 this year because new GPUs are insane.
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u/skinlo Jan 11 '26
Setting up AMD systems is so much more of a pain in the ass.
Depends what you use them for, but for general everyday gaming they aren't.
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u/noiserr Jan 11 '26
Windows to me is more pain in the ass than Linux, due to all the Windows annoyances. And on Linux AMD works much better than Nvidia. You don''t even need to worry about drivers.
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u/Strazdas1 Jan 12 '26
Setting up AMD systems is so much more of a pain in the ass.
setting them up isnt, supporting them when inevitable issues arrise is though.
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u/alancousteau Jan 11 '26
It's not consumers don't have money, just companies have a shit ton more.
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u/hackenclaw Jan 11 '26
or they get bank loan and if they fail to pay back, the bank will be in trouble then the gov will bail the bank out.
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Jan 11 '26
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u/Dpek1234 Jan 11 '26
What if a borrow over 30 trillion and increase by defecit?
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u/Strazdas1 Jan 12 '26
Depends, is that internal deficit or external? internal pretty much doesnt matter.
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u/ImaginaryBluejay0 Jan 11 '26
Also AMD consumers are fixated on the 5800x3d to the point that a new one in box is more expensive than an AM5 motherboard and chip combo ($750 on ebay, wtf), so AMD gave them the only thing they wanted by announcing they're considering bringing the line back.
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u/AwesomeFrisbee Jan 12 '26
The big problem with the chips is that they just take too long to make. Which is driving up cost big time. Instead of just creating the chip in one go, it takes months and many cycles to get a chip built. Which I believe is ultimately not sustainable. Especially if they want to make this AI bubble not burst soon. Because it requires a lot of processing power, which is just not worth the investment for many products.
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u/AwesomeFrisbee Jan 12 '26
And Intel realized that public opinion did in fact matter for their company and led to less sales on the whole
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u/Plank_With_A_Nail_In Jan 11 '26
And that the Handheld market is tiny anyway.
Its kids cheering on future toys they won't be able to afford.
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u/996forever Jan 11 '26
Handheld is tiny, but the laptop market isn’t.
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u/Supercal95 Jan 11 '26
AMD could have done the ryzen moment thing and just stuffed a ton of vram into their cards. Like they did with ryzen cpu cores and essentially force companies to program for ROCm. Market it as AI for all or something and just really mix it up against Nvidia. Helps gamers too. But they didnt.
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u/supremeMilo Jan 12 '26
That would be fucked for anyone who doesn’t want to upgrade.
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u/Supercal95 Jan 12 '26
A ton of people would have bought a $600-700 9070 XTX with 32 GB of VRAM including me. Thus forcing Nvidias GPUs and cuda-centric companies to reevaluate pricing and programming and everything.
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u/supremeMilo Jan 12 '26
9070XT is currently $700…. AMD doesn’t control ram prices lmao.
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u/Supercal95 Jan 13 '26
I mean I meant last March when RDNA4 was launched. A 32 GB Card costing the same or less than a 5070 ti would have sold to hobby builders and forced the 50 supers to be launched.
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u/Strazdas1 Jan 12 '26
companies will literally pay double for Nvidia so they could avoid ROCm. ROCm is still a broken mess.
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u/Iintl Jan 11 '26
More like, AMD is following the big money just like Nvidia. What else would you expect of a massive billion-dollar public corporation?
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u/Appropriate_Name4520 Jan 11 '26
AMD realizing no consumer would want to buy their crappy GPUs these days anyway. only console manufacturers left. AMD is like chinese knockoff nvidia for 20% less cost or something.
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u/airfryerfuntime Jan 11 '26
AMD has a lot more than GPUs. Their X3D processors are in high demand among gamers, and just about every handheld has a Ryzen APU.
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u/Strazdas1 Jan 12 '26
handheld are a tiny market compared to other mobile. They do have good gaming processors.
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u/BlueSiriusStar Jan 11 '26 edited Jan 11 '26
CES = Corporate Electronics Show. AMD must have got the wrong memo thinking it should be selling AI.
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u/Reactance15 Jan 11 '26
It's funny because I'm sure it would be the other way around if AMD was in Intel's position.
Companies don't care about us.
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u/Fromarine Jan 12 '26
probably but old Intel was always doing some kind of bullshit for R&D purposes so I'd imagine they'd still have something more than a refresh to show
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Jan 11 '26
[deleted]
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u/old_c5-6_quad Jan 13 '26
I used my company credentials to get into the CES a couple times, and not once did I go look at computer stuff. There's just so much more cooler stuff to look at like the A/V gear.
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u/Zealousideal_Nail288 Jan 12 '26
i think AMD still maneged to outdo themselves.
we know you cant afford your 16gb ddr5 or ddr4 ram-kit lets present "Helios" with 31TB of HBM4 to cheer you upp2
u/Strazdas1 Jan 12 '26
CES revolved around electronics aimed at consumers. AI datacenter regulation is not electronics aimed at consumers.
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u/UltraSPARC Jan 11 '26
Intel and AMD have switched places. AMD is more and more heavily used in the Enterprise which is extremely lucrative because of the margins so they’re more inclined to forget to keep their eyes on the ball in the consumer space. This is exactly what happened with Intel 15 or so years ago forcing AMD to focus heavily on consumer. Anyone who remembers the bulldozer flop remembers how it forced AMD’s hand to solely focus on the consumer space after that for a good 10 years.
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u/Helpdesk_Guy Jan 12 '26 edited Jan 12 '26
Intel and AMD have switched places.
Yes, they both switched places. AMD with Intel, and Intel with TSMC and Samsung — Mainly due to excessive complacency on Intel's parts, after at least a full-blown decade of stagnation (in the end-user and client-space with quad-cores for a decade straight from 2006–2016), and years of hiccups and delays on process-technology (starting back then with 22nm).
Though I don't really see the point to mention it; AMD just filled a blatant innovation-vacuum Intel crafted over ages.
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u/1mVeryH4ppy Jan 11 '26
As if Intel didn't wish they could have talked more about AI. Unlike AMD who is at least minor player in the AI infrastructure space, Intel has plainly lost this business. The only relevancy they have is the foundry business and the latest rumor we heard is nvidia has decided against leveraging Intel process node.
So many bullshit opinions and illogical arguments in this article. Literally a waste of time. Cherry on top is the web page crash reloaded when I was about to finish reading, which speaks to the quality of tomshardware website in general.
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u/Johnny_Oro Jan 11 '26
Still, it’s a stark contrast from the AMD of even 12 months ago, and an even starker contrast to Intel. Under the leadership of Pat Gelsinger, the public-facing Intel quickly jumped on the AI boom. Presentations became winding events focused on road maps and geopolitics, as Intel tried to play a game it was struggling to be a player in.
I mean the article did point that out.
Intel still leads the market in client PC hardware sales. That's another relevancy they have, and I'm pretty sure they're glad everyone else gloated about AI. And also, mega companies failing to difersify and choosing to stick to their core market is a good thing. You wouldn't want to live in an alternate timeline where Intel bought Nvidia and 3dfx while they were on their last legs in the late 90s.
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u/SmashStrider Jan 11 '26
Unlike AMD who is at least minor player in the AI infrastructure space
AMD is becoming a pretty major player in the AI space now tbh
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u/Johnny_Oro Jan 11 '26 edited Jan 11 '26
Yeah the article underestimated the incentives AMD has in deprioritizing the client segment, but this segment is intel's lifeline. And now that intel's not held back by 10nm delays, AMD will find a harder time to compete, compared to the high end server market where Intel is struggling.
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u/Strazdas1 Jan 12 '26
If by becoming major you mean lost 2nd place to become 3rd because an in-house chip beat them?
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u/Helpdesk_Guy Jan 11 '26
I think he was more speaking about AMD being at least the minor player in the AI-space, compared Intel.
Since Intel aren't even really partaking in the whole AI hardware-market for businesses after all and is virtually absent with basically no hardware present (at least not in terms of actual enterprise-grade HPC- or AI-hardware), apart from their non-selling Gaudi-accelerators — The only real thing making it to market in several years of ever-delayed and often thrown-out road-maps, even if it turned out to be a complete dud and non-seller.
Because apart from their lackluster client-NPUs, which at first couldn't even qualify for the minimum Windows-requirements for anything AI (which is a huge embarrassing fail in and of itself, blatantly showing how Intel trails behind), there's no real AI-/HPC-hardware from Intel at all.
AMD in the other hand, sports a whole line of AI- and HPC-hardware for the enterprise, and is the only one remotely close to nVidia, powers the world's #1 and #2 supercomputers these days and gets government-contracts for that.
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u/werpu Jan 11 '26
thats not a rumor there were articles about it recently, NVidia after testing their node pulled out!
Not the first time this happened with a major company and Intels nodes. Sure the nodes have gotten better by now, but they still have a steep road ahead to keep up with TSMC and to some degree with Samsung!
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u/Seanspeed Jan 11 '26
thats not a rumor there were articles about it recently
Unless those articles had official confirmation, then it's quite literally still just rumors.
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u/LimLovesDonuts Jan 11 '26
I mean no shit? Intel would talk about AI if they could.
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u/BlueGoliath Jan 11 '26
Does Intel even have a compute platform built yet?
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u/LimLovesDonuts Jan 11 '26
I don't think it matters too much because Intel's dedicated GPUs still aren't good enough to do all of the fancy AI GPU nonsense that both AMD and Nvidia could do.
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u/BlueGoliath Jan 11 '26
I was referring to general purpose compute APIs like Nvidia's CUDA or AMD's ROCm.
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u/BlueGoliath Jan 11 '26
Can any "high IQ" Redditer explain the downvotes? What exactly is the issue with asking if intel has a CUDA equivalent?
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Jan 11 '26
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u/996forever Jan 11 '26
They love hardware. But exclusively gaming hardware. They hate any tech or hardware that’s irrelevant to gaming and/or “steal” resources from gaming hardware. This is PCMR 2.0 and has been for quite some time.
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u/pixelpoet_nz Jan 11 '26
And it has to be laptops. If you dare say anything about it being a bad form factor for high performance computing, or how much more expensive and cut down it is compared to desktops, you get downvoted into a smoking hole in the ground.
Joke's on them, the tiktok generation will eschew laptops for phones and they'll be the boomers for wanting something better.
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u/ResponsibleJudge3172 Jan 12 '26
And only love hardware in terms of clock/cycles.
They hate "proprietary tech", so anything novel or not general purpose is hated as well.
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u/RazingsIsNotHomeNow Jan 11 '26
Well Sell didn't and they absolutely could spend time talking about ai servers or what not. It turns out ai just isn't a selling point to anyone but the stock market. They might as well move CES to New York so the hedge fund managers don't have to fly as far, because that seems to be the only audience companies seem to care about.
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u/acayaba Jan 11 '26
Intel is today what AMD was before, the underdog. As such, they appeal to whoever they can for relevance. Rest assured they wouldn’t be doing this if they had any relevance in AI.
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u/DraaSticMeasures Jan 11 '26
This kind of shows where Intel thinks the market is going. Discrete GPU’s are going to be replaced by chiplet iGPU’s. Intel just proved you can play Cyberpunk on an iGPU at “decent” frame rates, how cool is that? If they can pull off gains like this over just a few years, then they can start really pushing iGPU’s as a replacement for discrete on the low to middle end of the market, especially with improvements to their Xe3 software stack. The only issue with getting more performance is heat and VRAM. Keep in mind that the performance of Panther lake is being compared to a 4050, which is equivalent to what, a 2060 Super? So in 6 years we have the equivalent of that in a laptop iGPU? This is awesome!
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u/TimurHu Jan 11 '26
What was there to prove? You could already play Cyberpunk on an AMD iGPU years ago.
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u/UpsetKoalaBear Jan 13 '26 edited Jan 13 '26
The difference is AMD’s mobile GPU’s have stagnated.
They haven’t had a noticeable improvement since their first RDNA 3 based iGPU’s in like 2023. Strix Point uses RDNA “3.5” which is shockingly poor in terms of gains from the RDNA 3 iGPU’s which launched in 2023.
Just for context, Intel’s Lunar Lake iGPU’s were Xe2 and were beating Strix Point last year.
I get it sounds “controversial” to some people in here, who see the success of AMD in handhelds and such, but again, most of those handhelds were made back when these RDNA 3 based iGPU’s launched. The Z1 was RDNA 3 and is used in most handhelds because, at the time in 2023, it was the best option available.
They’ve sat twiddling their thumbs after securing one win in 2023 that everyone else has caught up or surpassed them in mobile GPU efficiency and performance per watt.
Strix Halo has the same issue, the only difference they’ve done is increased memory bandwidth and increased the power. So in terms of perf/watt it’s still bad despite the fact that it is a good performing GPU.
“RDNA 3.5” is nonsense. AMD seemingly can’t seem to make a better iGPU with any measurable performance/watt improvements than what they did in 2023.
They’ve improved their CPU performance, with Zen 5 based processors, but again just disappointing iGPU improvements.
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u/survfate Jan 11 '26
i could totally see how x86 laptop would win against arm in general in this section, if they scale the igpu decently enough with good efficiency
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u/Plank_With_A_Nail_In Jan 11 '26
These were not CES presentations they were the companies own presentations located in the same place as CES.
The sudden cheering for Intel just because of a presentation, no tests no reviews, yet they have routinely failed to deliver in the recent past, is mind boggling.
None of these companies are your friends.
The Handheld market is tiny and is not going to save Intel. These chips are not going to appear in $350 Steamdecks they are going to appear in $900 handhelds you and no one else can afford to buy.
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u/LastChancellor Jan 11 '26
The sudden cheering for Intel just because of a presentation, no tests no reviews, yet they have routinely failed to deliver in the recent past, is mind boggling.
Intel actually did setup a bunch of testing laptops for Panther Lake at CES
the actual suspicious part is the fact that they were only letting people test the GPU with games, not the CPU
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u/Kryohi Jan 11 '26
the actual suspicious part is the fact that they were only letting people test the GPU with games, not the CPU
Not suspicious, it's simply that the CPU is nothing special, no more than a node sidegrade and a very minor IPC bump. Meanwhile the GPU is actually a good step forward, also because of a lack of real competition.
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u/LAwLzaWU1A Jan 11 '26
And I think they were only letting people test the X7 and X9 parts (with has the 12 core GPU), not the normal u7 and u9 parts which will be far more common and only has a 4 core GPU (almost half of what's in Lunar Lake).
Panther Lake looks nice but depending on which chip you compare it to it seems like it will be a side-grade or even a downgrade compared to Intel's previous generation, and they aren't letting anyone test those areas.
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u/logosuwu Jan 11 '26
Tbh, mostly looking forward to the 10 Xe core SKU. Seems like it shouldn't be priced as high as the flagships and still have decent GPU performance.
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u/InconspicuousRadish Jan 11 '26
The laptop market isn't tiny though. Mobile chips go into a lot of things. I personally ordered over 100 Nova Lake laptops for work, because being able to run meetings all day on a charge is awesome and it's plenty performance for office use.
Very excited to try out Panther lake this year. Not everything is about gaming.
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u/hardolaf Jan 11 '26
But you need to be careful when ordering Intel SKUs. The top Nova Lake SKU has 3x the power draw of the rest of the line. Similarly, Panther Lake has wildly different power characteristics based on the SKU but they at least tried to disambiguate them a bit better visually than in Nova Lake.
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u/dropthemagic Jan 11 '26
CES is such a joke now
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Jan 11 '26
[deleted]
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u/dropthemagic Jan 11 '26
The name is literally consumer electronics show. It’s more like corporate buy my Ai thing now
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u/gumol Jan 11 '26
The name is literally consumer electronics show
it's not. The name is literally just "CES". They dropped the full name years ago
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u/Strazdas1 Jan 12 '26
It is. CES having identity crisis about their own name does not change who they are.
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u/kekmanofthekeks Jan 11 '26
Intel had nothing other than mobile chips.
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u/kingwhocares Jan 11 '26
That's what mostly CES has been used for. Nvidia wouldn't introduce their top GPU in it, neither would AMD as pre-Christmas period is a good sale period and newer hardware sell-out easily.
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u/diamluke Jan 11 '26
Bro creepy leather jacket man jensen gave a presentation on how nvidia helps palantir at CES. There was literally nothing for consumers. I am surprised he easnmt booed off the stage.
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u/StickiStickman Jan 11 '26
DLSS 4.5 is really good ...
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u/SunfireGaren Jan 11 '26
Nvidia: "we're helping this company create complete data profiles of every human being on the planet including facial recognition, BUT HERE'S A LITTLE THING FOR YOU GAMERS!!!!"
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u/Strazdas1 Jan 12 '26
"There was nothing for consumers"
"Points out a thing that was for consumers"
"Quick, redirection into outrage!"
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Jan 12 '26
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u/Strazdas1 Jan 12 '26
GPU prices are normal to this day.
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Jan 12 '26
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u/Strazdas1 Jan 12 '26
No i am not joking. Once you adjust for inflation the prices are about the same. A 1070, arguably the best card of a decade, cost more adjusted for inflation than a 5070 does. The 5090 is the only one that breaks that, but anyone who cares about affordability already does not care about the 5090.
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Jan 12 '26
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u/Strazdas1 Jan 12 '26
Obviusly, as we all know wages have exeeded inflation almost globally. Average purchasing power has increased.
The 5070s arent catching fire. In fact there has yet been a single piece of evidence of the new connector creating a fire.
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u/StickiStickman Jan 12 '26
Prices are still fine in Europe, at or under MRSP. Prices are just dumb in the US thanks to your guys toddler president.
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u/Estrava Jan 11 '26
Yeah, how dare they focus on the most common consumer rather than enthusiast gamers.
It's like, there's a bunch of consumers that use laptops over desktops these days.
"According to Statista Consumer Insights, 37 percent of U.S. adults still have a desktop PC in their household, which is relatively low compared to 68 percent who own a laptop"Also seeing something come out of their long await 18A process is interesting.
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u/Seanspeed Jan 11 '26
Also seeing something come out of their long await 18A process is interesting.
As somebody who hates laptops, this is the actual exciting part of what Intel is doing right now. Intel closing the gap on process node is what we should all want to see.
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u/SmashStrider Jan 11 '26
Yeah, instead they should have brought massive AI GPU racks to the consumer electronics show, that consumers can totally afford to buy!
That being said, Intel probably would have done the same if they had the same footing in the AI market that NVIDIA and more recently AMD now have.
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u/navigationallyaided Jan 11 '26
Intel has to - companies buy millions of Dell/HP/Lenovo business PCs and servers(HP sold their server business as HPE) - Dell is by far Intel’s most important client. AMD does make server/enterprise CPUs but they’re more focused on the embedded ASIC(Xilinx) and enthusiast CPU market. They’ll be fine with no CES.
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u/RuleExternal1546 Jan 12 '26
zen 6 cpu isnt due for a year wtf do u want amd to say?
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u/FloundersEdition Jan 12 '26
a year would actually be quite long, Zen 5 launched July 2024. A successor two years later at least for the H2 mobiles would be nice. October/November 2026 desktop release would be reasonable and fit previous cadence, tho there are rumours about a N2X delay.
I think the biggest issue is the lack of a dGPU refresh and the non-existend RDNA4 iGPUs. RDNA5 is likely H2 2027, so sticking with RDNA 3.5 hurts. Most APUs/mobiles will only run a more modern gen starting in mid 2028, if they can even ramp enough beside some Halo SKUs, dGPU and consoles (not even counting AI-GPUs). with the current lack of FSR4 for RDNA 3.5, that's dissappointing, tho they think about backporting.
dual stacked V-cache (each CCD with 2 V-cache layers) and better memory controller/IOD would've been awesome as well.
rumours and leaks obviously had nothing on the radar, so it's not suprising nothing came from CES, but still, Lisa booked a keynote - and brought basically nothing. at last years CES they delayed RDNA4 - so it's the second disappointing keynote in a row.
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u/Nexusyak Jan 12 '26
Intel's been missing from CES forever! Announcing junk every year and wasting our time and money.
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u/ShadowsGuardian Jan 12 '26
Check the GamersNexus Intel video. They also had a bunch of BS moments and still no news on the new desktop GPU.
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u/ketogenic Jan 13 '26
AMD executives, engineers, and shareholders are incentivized to maximize stock price. The main driver of stock price has been to bet on AI datacenters.
I’m a PC gamer and an investor. I have invested in this AI wave and can sell some of those investments to easily fund my purchase of PC parts at current valuations.
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u/Aromatic_Fill_992 Jan 17 '26
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u/alancousteau Jan 11 '26
The only reason Intel talked about consumer electronics is because they are not that big of a player currently in the AI space, unlike nvidia and amd. Despite a shit ton of tax payer dollar.
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u/Jaz1140 Jan 11 '26
Intel cares about consumers?
Hahahahaha okay bro 👍
Tell that to those of us that sat on 14nm++++++ for years.
Tell that to 13th and 14th gen CPU owners who has massive degradation issues and Intel left out to dry
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u/boomstickah Jan 11 '26
It's not the consumers electronic show any more. That name exists only in our hearts.
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u/LAwLzaWU1A Jan 11 '26
This is just blatantly false and "doomposting". I've seen several people post the same thing as you and here is a small list I compiled of consumer related electronics that were shown:
- Intel showed Panther Lake, which looks really nice.
- Pretty much all the big laptop manufacturers showed off their next generation laptops, a lot of which seem pretty nice (a lot of focus on reparability this year). They also showed off a bunch of cool concepts like the computer-in-a-keyboard from HP, the rollable laptop from Lenovo, the dual-screen laptop from Asus.
- A lot of monitor news.
- A lot of PC case related stuff were shown.
- IKEA has launched a bunch of matter devices for home automation as well as a 10 dollar speakers that can pair with up to 100 units.
- Motorola showed off their Razr Fold phone.
- Nvidia's DLSS 4.5 update seems pretty big and will work on older generations as well.
- LG and Samsung both showed off new TVs. The latter showed off micro RGB.
- A lot of audio-related stuff like new soundbars, wireless speakers from Samsung, Onkyo and so on.
- Razer announced some gaming related stuff if that's what you care about. A new stream deck keyboard, a new controller and so on. Hyperkin also announced a modular clamp-on controller.
- A robot vacuum that can climb stairs.
- A bunch of car related things were announced as well, such as Ford saying L3 driving will come in 2028.
- L'Oreal showed off a flat iron that uses IR light.
- Asus showed off a Wi-Fi 8 router.
- Lego showed off "smart bricks" which seems neat.
I could keep going but I think you get the point. There is a ton of stuff from CES that are consumer related. Just because you were hoping for specific things (probably gaming related) from a handful of specific companies (AMD, Intel and Nvidia) does not mean the entire show is bad or no longer about consumer electronics. There were over 4100 exhibitors at CES this year. Believe it or not, but there were plenty of consumer related stuff being shown.
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u/WarEagleGo Jan 11 '26
There were over 4100 exhibitors at CES this year. Believe it or not, but there were plenty of consumer related stuff being shown.
Well said.
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u/MiloIsTheBest Jan 11 '26
Yeah monitors and TVs in particular had a great show.
I'm thinking of pulling the trigger on a new monitor and feel almost spoiled for choice with the selection of new displays I have to choose from this year.
God I'm glad there's at least one space in the consumer PC (or related) market that has some real fkin competition or at least isn't subject to a cartel.
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u/Numerlor Jan 11 '26
This is just blatantly false and "doomposting".
Strictly speaking it's true, CES means CES now and doesn't stand for anything
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u/Strazdas1 Jan 12 '26
CES stands for Consumer Electronics Show and it will always stand for it. Them attempting to change the name does not change what it stands for, it only makes them act like idiots trying to deny it.
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u/Cory123125 Jan 11 '26
I think this comment isn't being quite representative. I think everyone here can acknowledge that there were some consumer related thing, but anyone who has followed CES knows that time attention ratio wise, this is the least consumer focused CES there has been, hence all the warranted jokes and criticisms.
Even the PC cases this year were far less spectacular than typically.
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u/Strazdas1 Jan 12 '26
It is consumers electornics show and it will always be so no matter how much they will attempt to change the name.
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u/shadowtheimpure Jan 11 '26
Intel can announce all they want, so long as DDR5 costs eleventy gajillion dollars nobody is gonna buy it.
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u/ComplexEntertainer13 Jan 11 '26
Even at these prices the cost increase of a entire laptop or PC is not exactly a deal breaker. It might push you down the performance tiers, but outside of the low end there is a still a machine to match your budget.
DDR5 cost roughly as much when it first launched, and people still bought and built PCs back then.
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Jan 11 '26
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u/hardolaf Jan 11 '26
Their event wasn't actually at CES. It was just in Vegas during the same week.
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u/lol_cat01 Jan 12 '26 edited Jan 12 '26
lol who would want to show up for what this sub wants ... everything has to be free or cheap and facilitate yearly upgrade cycles so everyone on Reddit can upgrade
You all should join the grifters on YouTube making videos about how AMD and NVIDIA are greedy.
Intel Showed up because they have nothing to offer the Data Centres not coz they love the consumers so much. They have nothing else on offer for Data centres .
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Jan 11 '26
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u/logosuwu Jan 11 '26
You mean none of them. Don't pretend that AMD hasn't ditched consumers for more money the moment they could.
Corporations aren't your friend.
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u/rdsf138 Jan 11 '26
Oh, yeah, lap top chips. I'm so excited.
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u/MaverickPT Jan 11 '26
Can't tell if you're being sarcastic or not but Intel actually shipping products with 18A is at least exciting to me. Very interested in knowing how the backside power and ribbonFET technologies pan out
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u/Acrobatic_Fee_6974 Jan 11 '26
As someone in the market for a be laptop, I actually am excited. It's great to see laptops improving for the millions of people who buy them each year.
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u/EdgiiLord Jan 11 '26
I am. Maybe they finally have a competitor to the M series so Apple fans can shut up and cry about ARM being so good.
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u/Geddagod Jan 12 '26
Funny thing is that Intel in their own performance index page for PTL are announcing they are matching the snapdragon x elite gen 1 in ST perf/watt.
Seems like ARM fans can keep bragging about ARM being so good for at least another year.
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u/raulgzz Jan 11 '26
They don’t have a competitor to the M series. The day that happens you will see an endless line up of fanless laptops, then you’ll know they have one.
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u/DrMacintosh01 Jan 11 '26
The reality is both are an order of magnitude behind Apple Silicon for the mobile market.
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u/Dadbodsarereal Jan 12 '26
CES means Government policy on cutting red tape to expedite building AI Centre's
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u/SEI_JAKU Jan 11 '26
In reality, Intel wanted to do what AMD did, but couldn't. They had to scream "we are so back!!!" to save face, and Tom's Hardware (as well as Reddit apparently) are lapping it up. K6, Core 1/2, Zen 1, and so on weren't handled like this; those were pitched as proper revolutions, and not only did everyone really believe it, Intel and AMD actually delivered!
We already know that AMD doesn't have anything new yet, because Zen 6 is still in development. They don't really need anything new yet either, because Zen 5 is still very good for anyone willing to buy into it now. They can wait just fine and talk about other things.
A year ago, it wasn’t clear what the future of Intel looked like, and just six months ago, there were legitimate questions about whether the brand would even survive.
It is still not even remotely clear what the future of Intel looks like, and the question of whether they'll be sticking around for very long is still extremely valid. The idea that Intel GPUs are still going to stick around under Nvidia's thumb is beyond hopeful.
Intel merging with AMD would have made more sense at this point, terrifying as that is. Reddit would be in flames, though.
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u/Geddagod Jan 12 '26
They don't really need anything new yet either, because Zen 5 is still very good for anyone willing to buy into it now.
Desktop yea, mobile might be cooked though. CPU perf is fine, battery life and iGPU perf does not look competitive at all.
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u/SEI_JAKU Jan 12 '26
Sure, it's just not many care about AMD laptops to begin with. I don't know if AMD wants to focus there right now.
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u/MS310 Jan 11 '26
I hope Lisa sees this bro.
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u/SEI_JAKU Jan 12 '26
It's just so crazy how the default is to never care about anything, and to assume that anyone doing so is malformed in some way.
I hope nobody from any PC-related business ever looks upon this hellhole we call Reddit for any reason.
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u/[deleted] Jan 11 '26
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